October 17, 2012 | Management Innovation Exchange
Quantifying well-being and impact can drive investors to build a better world
This feature is one of ten winning entries in the Long-Term Capitalism Challenge, the third and final leg of the Harvard Business Review / McKinsey M Prize for Management Innovation.
When companies create quantifiable value for society as well as shareholders, those firms can be more profitable and become the foundation of a stronger portfolio. Across all investment types (cash, fixed income, equities, venture, real estate) human, social, and environmental impact can be quantified, scored and valued – and linked to profit and shareholder value. Yet, investors, advisers and brokers are ignoring this potential today. 21st century investors and their fiduciaries will capture this potential upside of a better world and strong portfolios.
Read the full feature HERE